The Rising Star of New York’s Digital Media Scene

Source: IMDb

Adam Faze is a 27-year-old American producer, writer, and director who has become a prominent figure in New York City’s digital media landscape. Born on May 28, 1997, he’s best known for co-founding Gymnasium, a short-form content studio, and for his high-profile relationship with pop star Olivia Rodrigo.

Quick Facts about Adam Faze:

  • Age: 27 years old (born May 28, 1997)
  • Profession: Producer, writer, director
  • Company: Co-founder and “Head Coach” of Gymnasium
  • Location: New York City
  • Notable relationship: Dated Olivia Rodrigo (2021)
  • Career highlights: 8 years in traditional Hollywood, now focused on short-form content
  • Recent success: Created viral TikTok shows with 150 million views on a $25,000 budget

Adam Faze spent eight years working in traditional Hollywood before making a bold move to New York City to revolutionize how we consume media. His production company Gymnasium, raised $750,000 in December 2023 and has created viral hits like “Keep the Meter Running” and “Boy Room.”

Beyond his professional achievements, Adam Faze has garnered significant attention for his personal life, particularly his relationship with Grammy-winning artist Olivia Rodrigo and recent rumors linking him to “Chicken Shop Date” host Amelia Dimoldenberg at New York social events.

As R. Couri Hay, I’ve observed the evolution of New York’s media landscape for over four decades, and figures like Adam Faze represent the new generation of content creators reshaping entertainment in our city. His transition from traditional Hollywood to digital innovation mirrors the broader change happening in New York’s creative industries.

Infographic showing Adam Faze's career timeline from traditional Hollywood producer to digital media innovator, including key milestones: 8 years in Hollywood, founding Gymnasium, viral TikTok success, and establishment in New York City's media scene - adam faze infographic

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From Hollywood to New York’s Digital Frontier

Before becoming a trailblazer in the short-form content space, Adam Faze honed his craft in the more traditional echelons of the entertainment industry. His journey from the established structures of Hollywood to the dynamic digital landscape of New York City is a testament to his foresight and adaptability. We’ve seen many creatives pass through our doors in New York, but Adam Faze stands out for his unique trajectory and his commitment to shaping the future of media right here.

The Early Career of Adam Faze

Adam Faze spent a significant eight years working diligently within traditional Hollywood. This wasn’t a casual dabble; it was an immersive period where he accumulated a wealth of experience across various production roles. Despite his youth, he quickly carved out a niche for himself as a versatile talent. We often hear about young dreamers flocking to Los Angeles, but Adam Faze distinguished himself by actively engaging in the demanding world of film and television production.

Adam Faze on a film set or in a creative setting - adam faze

His IMDb profile offers a clear snapshot of his dedication during this period. He boasts 10 producer credits, a testament to his ability to bring projects to fruition. Beyond just producing, Adam Faze also showcased his creative range with 2 writer credits and 3 director credits. These numbers aren’t just statistics; they represent countless hours of hard work, problem-solving, and creative execution in a highly competitive environment.

One of the most intriguing aspects of Adam Faze‘s early career is his unconventional educational path. He famously chose not to attend college, a decision that might raise eyebrows in an industry often seen as requiring formal training. However, for Adam Faze, this was a strategic choice driven by an intense ambition to get a head start in Hollywood. As he later reflected, he was perhaps “overly driven” and felt he had “no time for college,” aiming for early success. While he now acknowledges that he might have advised his younger self not to be so focused and stressed, he wouldn’t change his path. His experience underscores a growing sentiment that real-world experience, especially in a rapidly evolving field like media, can sometimes outpace traditional academic routes. This self-starter mentality and his willingness to dive headfirst into the industry without a traditional safety net truly set him apart.

Notable Works and Filmography

During his time in Hollywood, Adam Faze was involved in a diverse array of projects, demonstrating his ability to adapt to different formats and storytelling styles. His filmography, while perhaps not household names for everyone, includes significant works that laid the groundwork for his future innovations.

Here are some of Adam Faze‘s key projects:

  • Day by Day (2020): This podcast series stands out as a significant early achievement. Adam Faze was credited as the ‘created by’ talent for this project, which ran for an impressive 27 episodes and garnered a respectable 7.3 rating on IMDb. Producing a podcast series of this length requires sustained effort, creative vision, and logistical prowess – all skills he clearly possessed.
  • Proof of Love (2022): For this TV series, Adam Faze wore multiple hats, serving as producer, writer, and director for 5 episodes. This project allowed him to explore different facets of storytelling, from crafting narratives to bring them to life visually.
  • How Moving (2021): A short film that he produced, demonstrating his continued engagement with shorter-form narratives even before his full pivot to TikTok. It holds a 6.8 rating on IMDb.
  • River Fork (2021): Another short film production that further expanded his portfolio.
  • Goody Grace feat. G-Eazy & Juicy J: Nothing Good (2020): Adam Faze directed this music video, showcasing his ability to work with established musical artists and translate their vision into compelling visual content. He also directed ‘Love in the Underground: Side B’ (2020).
  • Keep the Meter Running (2022): While this project truly took off with Gymnasium, its early development likely stemmed from his prior experience.
  • Upcoming Projects (2024): Looking ahead, Adam Faze is slated to be an executive producer for ‘Take Me to Your Spot’ and ‘Boy Room’, and a producer for ‘Who Am I’ and ‘Clockwork Dynasty’ (2023). This indicates his continued involvement in shaping new content, even as he builds Gymnasium.

These projects collectively illustrate Adam Faze‘s comprehensive understanding of media production across various platforms and his dedication to creating engaging content, regardless of its length or format. His early career was a masterclass in learning the ropes of the industry, setting him up for the disruptive moves he would later make in the digital space, particularly from his base in New York City.

Gymnasium: The Future of TV on TikTok

When Adam Faze talks about the future of television, he’s not talking about your parents’ living room setup. He’s talking about the device in your pocket and the revolution happening right here in New York City. His company, Gymnasium, isn’t just another production house – it’s a bold experiment in reimagining how we consume entertainment.

The Gymnasium office space in New York - adam faze

Adam Faze co-founded Gymnasium with Saheer Mathrani, and their mission is refreshingly simple: create “the next generation of television on the internet.” While traditional Hollywood was scratching its head about changing viewer habits, Adam Faze was spending three hours a day on TikTok in 2021, recognizing what many executives missed – this platform had become the new TV.

“TikTok is the modern-day water cooler conversation,” he explains, and frankly, he’s not wrong. We’ve all been there, sharing videos and discussing what we watched on our phones instead of what aired on television last night.

The venture capital world took notice too. In December 2023, Gymnasium raised $750,000 in funding. For a New York City startup focused on short-form content, this investment signals serious confidence in their vision. Having covered the media landscape for decades, I can tell you that this kind of backing doesn’t come easily – investors clearly see something special in what Adam Faze and his team are building.

The “Head Coach” and His Vision for Media

At Gymnasium, Adam Faze goes by an unusual title: “Head Coach.” It’s not just corporate quirkiness – it reflects his hands-on leadership style and his belief that creating viral content requires the same strategic thinking as coaching a winning team.

His view of the media landscape is both realistic and forward-thinking. Adam Faze believes traditional movies and TV shows will still exist, but they’ll be “watched less but will mean more.” Think of them as cultural events rather than daily habits. Meanwhile, the bulk of our entertainment consumption will shift to “short-form on phones.”

This isn’t just speculation – it’s happening right now, especially here in New York City where young professionals are consuming content during subway rides, lunch breaks, and those precious few minutes before bed.

What excites Adam Faze most about TikTok is its democratic nature. Unlike traditional media with its gatekeepers and lengthy approval processes, TikTok allows “the good shit to rise to the top.” A creator with barely any followers can post something that becomes an “instant overnight hit” – something nearly impossible in traditional television.

He’s realistic about the platform’s future, acknowledging that TikTok will never be more than 50% highly-produced content. User-generated videos will always be the heart of the platform. But within that professional content space, Adam Faze is determined to push boundaries and show what’s possible when you treat phone screens as seriously as movie screens.

Viral Hits and Content Strategy

The proof, as they say, is in the pudding. And Gymnasium’s pudding is absolutely delicious. With just $25,000 – a budget that wouldn’t cover craft services on a traditional TV pilot – Adam Faze and his team created three shows that collectively earned 150 million views and attracted 600,000 followers in just two months.

Image from a Gymnasium show like 'Keep the Meter Running' or 'Boy Room' - adam faze

Keep the Meter Running became their breakout hit, and its origin story is perfectly New York. The concept came from host Kareem’s simple idea: get into a cab and ask the driver to take you to their favorite place while keeping the meter running. The first episode achieved “a million views in 24 hours on an account with zero followers” – a feat that would make any traditional TV executive weep with envy.

The show’s success went beyond numbers. The cab driver from that first episode started getting recognized in bodegas around the city. Kids in London called it their “favorite show on the internet.” That’s the kind of genuine cultural impact that Adam Faze is after.

Boy Room proved that lightning could strike twice. Hosted by a comedian with just 3,000 followers, it became another “instant overnight hit,” reinforcing Adam Faze‘s belief that great content can come from anywhere.

But here’s what separates Adam Faze from other content creators: his business-first approach. Gymnasium creates a new TikTok account for each series, allowing them to test ideas immediately. If a show doesn’t gain natural traction through the algorithm, they “pull the plug” rather than throwing good money after bad.

The monetization strategy goes far beyond platform ad revenue, which Adam Faze knows isn’t enough to sustain a business. Instead, they focus on off-platform partnerships. For Boy Room, they envision renovating bedrooms with e-commerce furniture brands. For a potential show called Bodega Run, they’d work with consumer packaged goods companies for natural product integration.

This combination of creative intuition and business savvy is what makes Gymnasium such a fascinating case study. They’re not just making content – they’re building a sustainable media company for the digital age, right here in the heart of New York’s evolving entertainment landscape.

The Personal Life of Adam Faze

In New York’s glittering social scene, where careers and personal lives often dance together under the spotlight, Adam Faze has found himself at the center of considerable public fascination. While his professional achievements with Gymnasium have earned him respect in media circles, it’s his romantic connections that have truly captured the attention of celebrity watchers and gossip enthusiasts across the city.

As someone who has observed New York’s social dynamics for decades, I can tell you that Adam Faze represents a new breed of media figure—one who straddles the line between serious creative professional and tabloid fixture with remarkable ease. His presence at high-profile events throughout New York has made him a regular subject of the kind of celebrity lifestyle insights we love to share.

Relationship with Olivia Rodrigo

The relationship that truly thrust Adam Faze into the celebrity spotlight was his romance with Grammy-winning pop sensation Olivia Rodrigo. When the two were first linked in the summer of 2021, it created quite the stir in entertainment circles. At the time, Adam Faze was 24 while Rodrigo was 18, and she was riding the incredible wave of success from her breakout hit “Drivers License.”

Their relationship unfolded during one of the most pivotal moments in Rodrigo’s career, making every public appearance and social media interaction subject to intense scrutiny. The couple kept things relatively private, but their connection was confirmed through various sightings and reports that kept celebrity gossip columns buzzing throughout 2021.

By early 2022, however, whispers of a breakup began circulating through New York’s entertainment circles. The speculation reached a crescendo with the release of Olivia Rodrigo‘s single “Vampire” in 2023—a biting, emotional track that had fans and media outlets immediately analyzing every lyric for clues about its inspiration.

While neither Adam Faze nor Rodrigo have explicitly confirmed the song’s subject, the timing and raw emotional content led many to believe it was inspired by their relationship. Lines about being “sold a get-love-quick scheme” and references to age differences had gossip columnists working overtime. This kind of musical tell-all is exactly the type of celebrity drama that keeps us on our toes in the entertainment reporting world.

Recent Dating Rumors and Social Scene

More recently, Adam Faze has been making headlines for his rumored connection to British comedian and “Chicken Shop Date” host Amelia Dimoldenberg. The speculation ignited after they were spotted together at several high-profile events, including the Vanity Fair EE Rising Star Party on February 5th—the kind of exclusive gathering that defines New York’s entertainment elite.

Their appearances together at these glamorous events naturally sparked questions about whether romance was brewing. However, Amelia Dimoldenberg herself addressed the rumors with characteristic humor in a TikTok video, declaring, “We’re single and we can do what we want.” Her playful response suggested their connection might be more casual friendship than serious romance, but it certainly didn’t dampen the public’s curiosity.

What’s particularly interesting about Adam Faze‘s social presence is how effortlessly he moves between New York’s creative professional circles and its celebrity social scene. Whether he’s working on cutting-edge content for Gymnasium or attending star-studded parties, he maintains a presence that’s both approachable and intriguing—exactly the kind of multifaceted appeal that makes someone a fixture in our city’s entertainment landscape.

His ability to maintain relevance in both the serious world of digital media innovation and the more lighthearted field of celebrity dating rumors speaks to a savvy understanding of how modern fame works, particularly in a city like New York where reinvention and adaptability are essential survival skills.

Frequently Asked Questions about Adam Faze

As someone who’s been covering New York’s entertainment scene for decades, I get plenty of questions about the rising stars making waves in our city. Adam Faze is definitely one of those names that keeps coming up in conversations, so let me answer the most common questions I hear about this young media innovator.

Who is Adam Faze?

Adam Faze is a 27-year-old American producer, writer, and director who’s become quite the talk of New York’s digital media circles. Born on May 28, 1997, he’s best known as the co-founder and “Head Coach” of Gymnasium, a production company that’s completely changing how we think about short-form content on platforms like TikTok and Instagram.

What makes Adam Faze particularly interesting is his unconventional path to success. He spent eight years grinding it out in traditional Hollywood, working as a producer, writer, and director across various projects. The fascinating part? He never went to college. Instead, he dove headfirst into the entertainment industry, driven by what he now admits was perhaps an “overly ambitious” desire to get ahead quickly.

His pivot from Hollywood to New York’s digital scene has been remarkable. Beyond his professional achievements, Adam Faze gained significant public attention for his relationship with pop superstar Olivia Rodrigo. He represents this new generation of media entrepreneurs who understand that the future of entertainment is happening right here in New York City, on the screens we carry in our pockets.

What is Adam Faze’s production company?

Gymnasium is Adam Faze‘s brainchild, co-founded with partner Saheer Mathrani. Their mission is beautifully simple: create “TV for the screen you actually watch.” It’s a direct response to what Adam Faze saw as traditional Hollywood “completely missing the shift in content consumption habits.”

The company focuses on producing high-quality short-form video series specifically designed for TikTok and Instagram. They’re not just throwing content at the wall to see what sticks – they have a sophisticated approach. Gymnasium creates a new TikTok account for each series to test whether an idea has legs. If it doesn’t gain natural traction through the algorithm, they pull the plug and move on.

Their success stories are impressive. Shows like ‘Keep the Meter Running’ and ‘Boy Room’ have become viral sensations, proving that you can create compelling television for social media platforms. The company, based right here in New York City, raised $750,000 in December 2023, which shows investors believe in Adam Faze‘s vision for the future of entertainment.

What is Adam Faze known for?

Adam Faze has made his mark in two distinct ways: his innovative work in digital media and his high-profile personal life. On the professional side, he’s recognized as a visionary who saw TikTok as the “new TV” before many others caught on. His company Gymnasium has produced viral hits that achieved 150 million views across three shows with just a $25,000 budget – that’s the kind of efficiency that gets people talking in New York’s media circles.

His approach to content creation is refreshingly business-minded. Rather than relying solely on platform ad revenue, Adam Faze focuses on off-platform monetization through brand integrations and e-commerce partnerships. This strategic thinking has positioned him as a leader in the rapidly evolving digital media landscape.

On the personal side, Adam Faze became a household name through his relationship with Grammy-winning singer Olivia Rodrigo in 2021. The subsequent speculation that her hit song ‘Vampire’ was inspired by their relationship kept him in the entertainment news cycle. More recently, he’s been linked to “Chicken Shop Date” host Amelia Dimoldenberg, further cementing his presence in New York’s social scene and pop culture conversations.

Conclusion

Adam Faze represents something truly special in today’s media landscape – a young visionary who saw the future coming and positioned himself right at the center of it. His change from a Hollywood traditionalist to a digital media pioneer shows us exactly how quickly our industry can evolve, and how the right person in the right place can make all the difference.

What strikes me most about Adam Faze‘s story is how he’s managed to blend old-school production values with cutting-edge distribution methods. Those eight years he spent in traditional Hollywood weren’t wasted time – they were his foundation. Every producer credit, every writing project, every directing experience prepared him for what would become Gymnasium’s remarkable success.

His decision to make New York City his home base for this digital revolution feels perfectly natural. Our city has always been where media innovation happens, where the next big thing takes shape. Adam Faze understood that to truly disrupt the entertainment industry, he needed to be where the energy is – and that’s right here in New York.

The numbers speak for themselves: 150 million views on a $25,000 budget isn’t just impressive – it’s revolutionary. But beyond the viral hits and the venture capital funding, what makes Adam Faze so compelling is his genuine understanding of how we actually consume content today. He’s not fighting against the shift to phone-first viewing; he’s embracing it and showing everyone else how it’s done.

Of course, his personal life has added another layer to his public persona. The relationship with Olivia Rodrigo and the subsequent speculation around songs like “Vampire” reminded us that even in our digital age, human stories still captivate us. His recent appearances in New York’s social scene continue to keep him in the public eye, but it’s his professional vision that truly sets him apart.

As someone who’s been covering New York’s cultural landscape for decades, I can confidently say that Adam Faze embodies the kind of entrepreneurial spirit that makes our city so dynamic. He’s not just adapting to change – he’s creating it. And for media professionals looking to understand where the industry is heading, his approach offers a masterclass in strategic thinking and bold execution.

The future of entertainment is being written right now, and Adam Faze is holding the pen. From his base in New York City, he’s showing us all what’s possible when you combine creative vision with business savvy and the courage to bet on tomorrow.

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