There are many things that business owners need to think about when starting a company. From manufacturing processes, sales, marketing, staff, budgets, to branding, the list goes on and...
Public relations (PR) is a powerful marketing tool that companies can utilize to improve visibility, build credibility, and, ultimately, increase sales and revenue potential. PR campaigns can also be...
There are many channels on which you interact with your audience, aka “the public.” Each public interaction offers the potential to make an impression, good or bad, and build...
Business is not as usual. We are facing unprecedented events that not even world wars could compare to. Businesses are shutting down for safety reasons, and even those still...
The public image of your company – from the individual you employ and the experiences you create, all the way through to your brand image itself – is crucial...
How to start a restaurant? A question which needs a lot of pre-research. Starting a restaurant requires months of research, budgeting, and planning, but there is a light at...
Your business is important to you: the way it is perceived by your customers will depend on how it will progress in the coming days, weeks or months. When...
The Met, Halston, Best TV, Pride NYC, Walk of Hope, Lincoln Center Diamond Jubilee Savanna Rooftop Halston & Couri It’s always scary to look at myself on the big...
Hunter Mountain Film Festival Awards Gala The Hunter Mountain Film Festival (HMFF) recently took place in Hunter and Tannersville, NY and one of the highlights was the Gala Awards where the very best of the festival were honored. Anthoula Katsimatides...