The feeling of Christmas is in the air. Everyone is getting in the Christmas spirit, and it’s all about the fancy decorations, festive discounts on brands, product promotions, new...
Holidays & Public Relations Is your business ready for the upcoming Holiday Season? It can be an exciting, albeit stressful time of year, especially if you’re a brand or...
Public Relations support a company’s marketing initiatives and are a powerful tool to enhance marketing tactics to strengthen brand recognition. A successful PR strategy is essential for all businesses,...
The term “Target Audience” is used extensively in marketing and PR. All branding, communication, and messaging are centered around the target audience. Acquiring the attention of your target audience...
Advertising and PR are two vital cogs in the growth and awareness of any brand. Knowing the difference between advertising and PR can help you choose the right path...
How can PR & Social Media combine to grow your brand and business? PR and Social Media are both built on communication. Social media amplifies your brand’s message and...
How does PR help in creating a brand out of your medical practice? Why is building a personal brand so important for doctors? The medical industry is highly competitive...
What is a Brand? A brand is an innovative and abstract idea used in marketing or business that makes it easier for customers to recognize a certain business, item...
What is Crisis Management? Crisis management is the formulation and application of strategies to deal with a sudden negative event. Negative events are a part of any business, organization,...
New York City Diversified. The weather in New York City is a 4-course meal served warm, cold, springy and rainy throughout 365 days. New Yorkers are blessed with varied...