The original story appeared in New York Post on Jan 4, 2022, featuring our clients Peter Thomas Roth and Ken Jewell. Click here to read the full story.
From billionaire Jeff Bezos (center) to beauty tycoon Peter Thomas Roth (left) to Michael Schwab (right), who founded a real estate company, moguls have become focused on fitness and their physiques. Photo by Jeffery Salter, ELIOT PRESS/MEGA/IMP/BACKGRID, Courtesy of Michael Schwab
It used to be that middle-aged moguls could have their cash — and eat cake, too.
But as demonstrated by recent photos of a very buff Jeff Bezos — hosing off on his mega-yacht with girlfriend Lauren Sanchez — the era of the paunchy playboy is over.
In the viral snaps, the 57-year-old billionaire is shirtless, revealing toned abs, sculpted arms and a muscular chest. The nerdy Amazon magnate of yesteryear appears to have Primed a lot of protein shakes and personal training.
New York-based trainer Annette Lang said Bezos is hardly the only fat cat looking quite trim these day. The richest men in the world are getting older, and thus more health-conscious. That, in tandem with a growing cultural emphasis on self-care, has spawned the era of the buff mogul.
“Successful people are disciplined,” Lang said. “Being in shape personifies discipline and dedication.”
Meet five titans of industry who are ruling the boardroom — and crushing it at the gym.
The buff beauty magnate
For Peter Thomas Roth, who has a phenomenally popular, eponymous skin-care brand, everything changed when he hit 40.
“A fat gene kicked in when I turned 40,” said the beauty tycoon, now in his mid-50s. “I blew up to 225 pounds, from 175 pounds. I felt huge.”
He worked hard to slim down to 180 and maintain it. Whether he’s at his apartments on the Upper East Side or Miami or his house in Southampton, Roth is devoted to an exercise routine that includes rowing, stationary biking and free weights several days a week.
He also dramatically changed his diet. He now avoids bread and pasta in favor of lean seafood and vegetables. Tequila is only an occasional treat.
“The effort is worth it,” said Roth. “I feel incredible.”